1966 Buick Riviera GS Market Value & Price History
The 1966 Buick Riviera GS has a current market value of $36,097 as of Oct 7, 2026, based on 11 verified auction sales tracked by DriveIndex, with half of the verified USD sales since 2010 between $18,700 and $44,000. Based on US sales through Sep 3, 2026. 2 have sold in the past 12 months.
Data: DriveIndex. 11 verified auction sales for the 1966 Buick Riviera GS, latest sale Sep 3, 2026. Value as of Oct 7, 2026. Methodology
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Open the Riviera GS on DriveIndex →Recent 1966 Buick Riviera GS Auction Results
| Sold | Price | Mileage | Gearbox |
|---|---|---|---|
| Sep 3, 2026 | $35,840 | — | Automatic |
| Jun 23, 2026 | $44,000 | 34,000 mi | Automatic |
| May 21, 2022 | $88,000 | — | Automatic |
| Nov 14, 2021 | $16,500 | 73,000 mi | Automatic |
| Jan 9, 2021 | $25,300 | — | Automatic |
| Sep 1, 2020 | $49,500 | — | — |
| Aug 27, 2020 | $18,700 | — | Automatic |
| Aug 15, 2019 | $12,100 | — | Automatic |
| Oct 8, 2016 | $11,000 | — | Automatic |
| Sep 26, 2015 | $33,000 | — | Automatic |
| Jun 25, 2010 | $25,300 | — | Automatic |
Verified results from the world's leading collector-car auction houses and marketplaces.
All Buick Riviera GS auction results →See the full picture on the 1966 Buick Riviera GS
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Buick Riviera GS by Year
Which Riviera GS year should you buy? Every year compared →1966 Buick Riviera GS: Frequently Asked Questions
How much is a 1966 Buick Riviera GS worth?
A 1966 Buick Riviera GS is worth approximately $36,097 as of Oct 7, 2026, based on 11 verified auction sales tracked by DriveIndex. Based on US sales through Sep 3, 2026. Half of all verified sales fall between $18,700 and $44,000; the full verified range is $11,000 to $88,000. Condition, mileage and options move an individual car within that band.
How much did a 1966 Buick Riviera GS cost new?
The 1966 Buick Riviera GS carried an original MSRP of $4,408. Verified examples now trade around $36,097.
How much has the 1966 Buick Riviera GS depreciated?
It hasn't depreciated. The 1966 Buick Riviera GS is worth about 719% more than its original MSRP of $4,408, with verified examples now trading around $36,097. That compares today's value with the sticker price, not adjusted for inflation.
How many 1966 Buick Riviera GS sell per year?
2 have sold at auction in the past 12 months. DriveIndex has tracked 11 1966 Buick Riviera GS sales in total.
Are 1966 Buick Riviera GS sale prices higher or lower than a year ago?
There aren't yet enough recent sales to compute a reliable 12-month price direction for the 1966 Buick Riviera GS. The full Value Signal classification (appreciating, stable, bottomed, or depreciating) and its 1–5 year projection are part of DriveIndex Pro.
Where can I buy a 1966 Buick Riviera GS?
DriveIndex tracks for-sale listings and auction results for the 1966 Buick Riviera GS from the world's leading collector-car auction houses and marketplaces.
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